More Budgeting Tips!

Today, we’re going over more tips for the reluctant budgeter. Budgeting can seriously improve the efficiency of your business by providing you with realistic expectations about income and expenses, but only if you’re diligent about it. You have to go into budgeting with the right mindset, the right team, and a good knowledge of the type of budgeting that will … Read More

Influencer Marketing

One of the hardest things for a company to do is establish trust. If you want people to buy what you create, they have to be convinced it’s worth the money. One of the ways we decide whether or not something is worth our hard earned cash is by asking our friends and family for recommendations, or by reading reviews … Read More

Creating a Customer Profile

Marketing is all about targeting; you want to understand your customer, and find ways to reach out to them. Everything from the method by which you reach out to the messaging you put in your advertising can be targeted to a particular customer profile. The first step to this targeting is to create the customer profile; assess who exactly you … Read More

Building a Website For Your Business

The days of advertising with only billboards and word of mouth are over. You need a website in order to attract customers to your business, even if you don’t have any wares to sell online. People will use your website to figure out your hours of operation, to get contact information, to find out what you sell and what’s available, … Read More