Category Archive

Let’s start this post off with the bad news: there’s no guaranteed way to get a great social media following. This isn’t a get-rich-quick scheme type of thing. You want to grow your followers? You’re going to have to create engaging content, post it across multiple platforms, use analytics, engage with your followers, and create connections. Sounds good? Let’s dive … Read More

How do you reopen your business during a global pandemic? There’s no easy answer. Your business may have to operate on reduced hours, and it may have to close down entirely again if case numbers spike. Uncertainty is always a fact of life for business owners, but right now the degrees of uncertainty are pretty intense. These tips will help … Read More

The Canada Emergency Response Benefit (CERB) has recently been extended – a maximum of $12,000 is payable under the program with the extension. This $12,000 (or any CERB amount you receive) is considered taxable, but it differs from traditional taxable income. More often than not, income is taxed at the source. You’ve almost certainly noticed this on your paycheck, where … Read More

Analyzing the political, social, and economic reasons that a government would introduce or extend a policy is a complicated affair. Analyzing exactly why governments do what they do during a pandemic that’s been called unprecedented so many times that it’s become cliché, is daunting. To fully understand the impact of the CERB will take years, if not decades. Entire theses … Read More

You’ve probably heard the old saying “money makes the world go round”. That may be true to a certain degree, but when you look at the spending habits of individuals, businesses, and governments, you might come to a different conclusion. An alien looking down at our species might say “credit makes the world go round” – using your credit wisely … Read More

There are a lot of important traits for any business to have. An important mission, a culture that benefits employees, a great leader – all of these qualities and more are essential to success. One of the most important qualities to have, though, is efficiency. A process is made efficient when it can be accomplished in less time and with … Read More

Your start-up is moving towards great things – at least, you want it to be. During all of the inherent chaos that comes with starting a new business, you may have become distracted from your goals. We know you want to push your start-up to be the best it can be; here are a few ways you can get yourself … Read More

Running a business isn’t easy. You constantly have to be running cost-benefit analyses, and you don’t necessarily have the resources to delegate everything you’d like to. It’s tempting, when possible, to do everything yourself. Remember, however, that your time is money, and any time you spend doing something outside your area of expertise is time not spent doing what you’re … Read More

Summer is finally here. The trees are in full bloom, the birds are singing, and dandelions are everywhere. We still seem to be fairly mosquito-free (for now), but the itch to find great summer marketing opportunities is here. To get your creative juices flowing, we have a few ideas you can use as a springboard for your own summertime sale … Read More

Before we get into the meat of this article, we must confess that it doesn’t contain everything you need to know to file; we’d need to know your exact financial situation to help with that. Rather, this is a quick overview of some of the most relevant tax changes in 2020. New Deadline This might be the most important change, … Read More